You can offer subscription in-app purchases alongside other in-app purchase types. Other appropriate subscriptions include apps that offer consistent, substantive updates, or access to libraries or collections of content. Many types of apps can take advantage of subscriptions, including apps that offer new game levels, episodic content, software as a service, or cloud support. If you’re considering implementing the subscription model, plan to regularly update your app with feature enhancements or expanded content. Great subscription apps justify the recurring payment by providing ongoing value to users and continually innovating the app experience. Users can subscribe on iOS, iPadOS, macOS, watchOS, and tvOS.
At the end of each subscription duration, the subscription automatically renews until a user chooses to cancel it. Auto-renewable subscriptions give users access to content, services, or premium features in your app on an ongoing basis.
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